Get a Second Chance With Zeal Digital’s Retargeting Strategies

Absolutely! Research shows that retargeting can increase engagement by up to 400% with a CTR (Click-through rate) of about 180%. This means you can experience a significant

improvement in the level of engagement with your target audience. It also means your ads are significantly more effective as users take the desired action after seeing your retargeted ads.

Partner with Zeal Digital, your trusted digital marketing agency in Sydney. Let us handle the maintenance and updates of your retargeting digital marketing campaigns while you focus on what truly matters.

Achieve success through retargeting. Call now to learn more about our retargeting service, packages and pricing.

PPC, which stands for pay-per-click, is a form of paid advertising where businesses pay only potential customers click on their ads. Retargeting is a strategy that focuses on engaging past website visitors. It achieves this by using paid advertisements. Strategically placed ads remind individuals who have visited your website previously, of your products or services that have piqued their interest.

Zeal Digital’s specialty is strategic ad placements, the creation of tailored messaging, and the effective utilisation of marketing budgets. We can help put your brand in front of your target audience when it matters the most.

Ready to make every click count? Let’s join forces to create more successful marketing campaigns.

Cross-selling can be seamlessly integrated into retargeting campaigns. For example, if you sell smartphones, you can offer complementary accessories, such as screen protectors, to customers who have browsed your smartphone collection but have yet to purchase a device. You can also bundle accessories like phone cases, earbuds and USB cables and offer them at a discounted price to these customers. Such offers remind potential customers of their initial interest and entice them to complete the purchase with a tempting offer.

Upselling with retargeting works similarly. Taking the above example, you could offer customers who have browsed your smartphone collection a premium smartphone with advanced features. You could add incentives such as extended warranties or accessory packages to tempt them to purchase the more expensive smartphone. This approach increases the average transaction value and enhances your customer’s experience.

Experience the winning combination of upselling and cross-selling with retargeting. Reach out to Zeal Digital to enhance your marketing performance.

Static remarketing involves showing users the same ad content repeatedly. For instance, an individual visits an online shoe store and shows an interest in a pair of boots but leaves without purchasing. Later, this person will see an ad for the same pair of boots. This kind of remarketing helps increase brand recall and positioning. It is also cost-effective as you’re not spending time or resources creating multiple ad variations.

Wondering whether your brand could benefit from static remarketing? Call Zeal Digital today to find out.